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What does it mean to be dressed “en mou” in Québécois French? (#760)

9 April 2014 by OffQc

I stumbled across a TVA fashion article and video yesterday from 2011 called: On s’habille en «mou» mais avec goût!

But what does it mean to be dressed en mou?

The first paragraph on that page reads:

L’automne est synonyme de cocooning, on a besoin de se sentir bien et confortables avec des vêtements faits de matières douces et souples qu’on appelle souvent du «mou». Exit le chandail de coton ouaté et le pantalon de jogging, je vous propose du mou de bon goût, du mou qu’on osera porter à l’extérieur de la maison.

Did you guess the meaning of en mou from that paragraph (if the image hasn’t already given it away)?

des vêtements faits de matières douces et souples
clothing made of soft and flexible materials

un chandail de coton ouaté
sweatshirt

un pantalon de jogging
sweatpants, jogging pants

If you’re wearing sweatpants and sweatshirt, or anything soft and fluffy and snuggly-wuggly, you’re dressed en mou. Makes sense: mou means soft.

The speaker in the TVA video talks about how to dress en mou without having to don the usual sweatpants and sweatshirt.

Image: Rouge FM

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Posted in Entries #751-800 | Tagged clothing, coton ouaté, en mou, fashion, français québécois, mode, Québécois French, TVA, vêtement |

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